The Fragrance Foundation

The Fragrance Foundation was established in 1949 by six industry leaders (Norman F. Dahl of Elizabeth Arden, Jean Despres of Coty, Bernard D’Escayrac of Guerlain, Oscar Kolin of Helena Rubenstein, Gregory Thomas of Chanel, and John S. Wiedhopf of Parfums Weil) to develop educational programs about the importance and pleasures of fragrance for the American public. Today, America is the largest fragrance market in the world and The Fragrance Foundation has become an international source for historic, cultural, scientific, and industry related reference materials.
Currently, The Fragrance Foundation’s International Membership includes: manufacturers, suppliers, media, advertising, and public relations agencies as well as designers, packagers, and retailers. The Fragrance Foundation maintains one of the most extensive print and video fragrance libraries in the world. It publishes educational and sales training materials. The Foundation produces videos and consumer publications and holds seminars and symposia for its members as well as for the international fragrance industry.
In May, The Fragrance Foundation organizes the annual “FiFi” Awards Ceremonies. The American “FiFi” Award was conceived in 1973 by then President, Annette Green, to acknowledge and honor the creativity of the fragrance industry. In 1993, the first annual European “FiFi” was awarded.
In 1982, the Board of The Fragrance Foundation established The Sense of Smell Institute (formerly the Olfactory Research Fund). The Sense of Smell Institute is devoted to supporting significant scientific and psychological research at leading universities and hospitals around the world related to unraveling the mysteries and importance of the sense of smell and the psychological benefits of fragrance.
To learn more about The Fragrance Foundation, please visit us on our website www.fragrance.org










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