Elements Showcase is pleased to announce a sponsorship agreement with IFF, one of the world’s leading creators and manufacturers of flavors and fragrances. As sponsor, IFF will promote their IFF-LMR Naturals division, which is based in Grasse. A stand will be available on site, wherein Elements visitors can experience some of the precious materials first hand.
“We see this as a very natural fit,” said Showcase co-founder Frederick Bouchardy. “Elements is growing quickly, and we are keen to partner with the best in fragrance design. IFF-LMR Naturals represent exactly that, and we have ambitious goals for this partnership moving forward.”
“We are delighted to partner with Elements Showcase for their January show as they continue to expand the arena for niche brands to express themselves,” said Christophe de Villeplee, VP of Fine Fragrance and Beauty Care Worldwide. “Through its longtime collaboration with outstanding innovators in fragrance, beauty, art, and fashion, IFF supports talent at the forefront of their industry, generating new fields of inspirations.”
Elements Showcase is the definitive marketplace for both established and emerging visionaries in the art of fragrance design. A streamlined yet provocative aesthetic makes Elements more an art fair than a tradeshow – allowing the designers and their work to shine.
The third installment on January 30 and 31, 2012, features a dynamic calendar of events including two educational forums (Six Scents and W Magazine) and the “Indie” FiFi Awards Reception (finalists found here). Experiences also include a Martial Vivot barbershop with Caron Paris, Lost Weekend NYC pop-up with exclusive, limited edition Blue Bottle for Elements blend, and more.
To attend Elements Showcase, please register and RSVP here.
